Support Small Business Day is Saturday, November 26th. I like this day because it is a reminder that what makes our communities special are the small businesses within it. Here are some great reasons why you should support the Unicorn and the other fantastic local small businesses in Evanston:
Reinvesting: More of the money spent at local businesses is reinvested in your community. This helps other local businesses, which creates greater diversity and helps the community maintain its unique appeal. Shopping local is environmentally friendly, too: it creates less traffic and pollution.
Locally owned businesses build strong communities by sustaining vibrant town centers, linking neighbors in a web of economic and social relationships, and contributing to local causes.
Local ownership ensures that important decisions are made locally by people who live in the community and who will feel the impacts of those decisions.
Keeping Dollars in the Local Economy
Compared to chain stores, locally owned businesses recycle a much larger share of their revenue back into the local economy, enriching the whole community.
Local stores help to sustain vibrant, compact, walkable town centers—which in turn are essential to reducing sprawl, automobile use, habitat loss, and air and water pollution.
Interesting Stat: For every $100 spent in local area stores, $68 goes back into the community. For about every $100 dollars spent in a chain store all but $14 dollars flows out of the state destined for far off corporate headquarters and various suppliers.
Hope to see you this Saturday and thanks for supporting the Unicorn!